How to Sell Out Products

May 22, 2009

The late (and great) mail order marketer Robert Collier said: “That is the one letter that has never failed us after any big sale.”

Back in the 1920’s and 30’s Collier used this particular letter to routinely outsell all his stock Read more

The First Step to Web Marketing Success

April 30, 2009

Research, planning and analysis are paramount to successfully starting any business endeavor. Think about this: architects draw up blueprints before building structures, physicians order tests and x-rays before operating, athletes create game plans and survey the competition before game day, and retailers scout out the best locations before opening up shop.

Similarly, before starting a Web Marketing campaign, you need to create a marketing “blueprint” for your Read more

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